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VANCOUVER, BRITISH COLUMBIA, Mar 22, 2012 (MARKETWIRE via COMTEX) — Baja Mining Corp. (otcqx:BAJFF) today commented on a report issued by Institutional Shareholder Services(i) (ISS) regarding the proxy contest initiated by dissident shareholder Mount Kellett Master Fund II A LP. A Baja shareholders’ special meeting requisitioned by Mount Kellett is scheduled for April 3, 2012.


“We disagree with ISS’ support for Mount Kellett’s Managing Director Stephen Lehner as a member of Baja’s Board,” said Giles Baynham, Chairman of Baja. “Unfortunately, ISS has ignored Mr. Lehner’s lack of qualifications, his conflict of interest, the danger that Mount Kellett poses to Baja’s other shareholders and Mount Kellett’s shameful conduct during this proxy contest.”


ISS, despite its recommendation, correctly observes that there is no merit to Mount Kellett’s position that the Baja Board may be pursuing a related-party transaction with Catalyst Copper. ISS, also correctly in Baja’s view, opposes Mount Kellett’s proposal to remove two incumbent Baja directors.


However, the ISS report gravely underestimates the risk of placing Mount Kellett’s Managing Director on the Board. Baja believes Mr. Lehner’s presence on the Board may jeopardize the continued swift and effective execution of Baja’s strategic plan to bring the Boleo Project into production in 2013.


Baja invites shareholders to review Baja’s written submissions to ISS, which are dated March 13, 2012 and March 17, 2012. The submissions show that Baja has delivered solid Board performance, and has otherwise met ISS’ criteria for support in this proxy contest. The submissions, which also comment on Mount Kellett’s conduct and its objective of controlling Baja, have been posted to http://www.bajamining.com/proxycontest .


Given Mount Kellett’s 19.9% ownership, the outcome of the proxy contest will be close, so every vote will count. Shareholders who have not yet voted their GOLD proxy should do so immediately. Even if a shareholder previously voted a blue proxy, a later-dated GOLD proxy will cancel the earlier vote.


Voting Instructions


Baja urges shareholders to vote only the GOLD proxy AGAINST Mount Kellett’s director removal resolution, and AGAINST Mount Kellett’s Board expansion resolution. Vote WITHHOLD for the two Mount Kellett nominees to the Board, Stephen Lehner (the managing director of Mount Kellett) and Lorie Waisberg. Shareholders should discard any blue proxy they may receive and should vote only their GOLD proxy well in advance of the proxy voting deadline of March 30, 2012 at 10:00 a.m. (Vancouver Time).


(i) Permission to quote ISS was neither sought nor obtained.


About Baja


Baja Mining Corp. /quotes/zigman/31250 CA:BAJ -1.03% (otcqx:BAJFF) is a mine development company with a 70 percent interest in the Boleo copper-cobalt-zinc-manganese Project located near Santa Rosalia, Baja California Sur, Mexico. Baja is the project operator and a Korean syndicate of industrial companies holds the remaining 30 percent. Boleo is funded, currently under construction and targeted for copper commissioning in 2012, and copper production in early 2013. Boleo has 265 Mt of measured and indicated resources (including 85 Mt of proven and probable reserves) and 165 Mt of inferred resources. A March 2010 updated technical report to the 2007 definitive feasibility study, confirmed that Boleo could be developed economically at an after-tax IRR of 25.6 percent (100 percent equity), with a minimum scheduled mine life of 23 years (during which approximately 70 Mt of the noted proven and probable reserves will be exploited), a NPV of US$1.3 billion (8 percent discount rate), and an average life-of-mine cash cost of negative US$0.29/lb for copper, net of by-product credits. Metal Prices were based on SEC pricing guidelines (which at the time of the 2010 report were US$2.91/lb Cu, US$26.85/lb Co and US$1,175/tonne ZnSO4H2O). For more information, please visit www.bajamining.com .


On behalf of the Board of Directors of Baja Mining Corp.


John W. Greenslade, President & Chief Executive Officer


Forward-Looking Statements


This news release contains forward-looking statements. Forward-looking statements are statements that relate to future events or financial performance, anticipated developments at the Company’s projects and the projected performance and economics of the Boleo Project. In addition, estimates of mineral reserves and resources and NPV estimates may be forward-looking statements because they represent estimates of mineralization, costs, revenues and other factors that may be encountered in the future. Forward-looking statements speak only as of their date, are only predictions and are subject to known and unknown risks, uncertainties and other factors, including without limitation those described in Baja’s most recent annual information form filed under its profile at www.sedar.com and its most recent annual report filed with the US Securities and Exchange Commission (“SEC”) at www.sec.gov . All forward-looking statements in this news release are qualified by these cautionary statements. These risks, as well as risks that the Company cannot currently anticipate, could cause the Company’s or its industry’s actual results, levels of activity or performance to be materially different from any future results, levels of activities or performance expressed or implied by these forward-looking statements. Although the Company believes that the expectations reflected in the forward-looking statements included in this press release are reasonable, the Company cannot guarantee future results, levels of activity or performance. Except as required by applicable law, the Company does not intend to update any of these forward-looking statements to conform them to actual results.


Cautionary Note Regarding References to Resources and Reserves


National Instrument 43 101 – Standards of Disclosure for Mineral Projects (“NI 43-101”) is a rule developed by the Canadian Securities Administrators which establishes standards for all public disclosure an issuer makes of scientific and technical information concerning mineral projects. Unless otherwise indicated, all reserve and resource estimates contained in this press release have been prepared in accordance with NI 43-101 and the guidelines set out in the Canadian Institute of Mining, Metallurgy and Petroleum (the “CIM”) Standards on Mineral Resource and Mineral Reserves (the “CIM Standards”).


United States shareholders are cautioned that the requirements and terminology of NI 43-101 and the CIM Standards differ significantly from the requirements and terminology of the SEC set forth in the SEC’s Industry Guide 7 (“SEC Industry Guide 7”). Accordingly, the Company’s disclosures regarding mineralization may not be comparable to similar information disclosed by companies subject to SEC Industry Guide 7. Without limiting the foregoing, while the terms “mineral resources”, “inferred mineral resources”, “indicated mineral resources” and “measured mineral resources” are recognized and required by NI 43-101 and the CIM Standards, they are not recognized by the SEC and are not permitted to be used in documents filed with the SEC by companies subject to SEC Industry Guide 7. Mineral resources which are not mineral reserves do not have demonstrated economic viability, and US investors are cautioned not to assume that all or any part of a mineral resource will ever be converted into reserves. Further, inferred resources have a great amount of uncertainty as to their existence and as to whether they can be mined legally or economically. It cannot be assumed that all or any part of the inferred resources will ever be upgraded to a higher resource category. Under Canadian rules, estimates of inferred mineral resources may not form the basis of a feasibility study or prefeasibility study, except in rare cases. The SEC normally only permits issuers to report mineralization that does not constitute SEC Industry Guide 7 compliant “reserves” as in-place tonnage and grade without reference to unit amounts. In addition, the NI 43-101 and CIM Standards definition of a “reserve” differs from the definition in SEC Industry Guide 7. In SEC Industry Guide 7, a mineral reserve is defined as a part of a mineral deposit which could be economically and legally extracted or produced at the time the mineral reserve determination is made, and a “final” or “bankable” feasibility study is required to report reserves, the three-year historical price is used in any reserve or cash flow analysis of designated reserves and the primary environmental analysis or report must be filed with the appropriate governmental authority.

Contacts:
Shareholders:
Laurel Hill Advisory Group
Toll-free 1-877-304-0211
Collect: 416-304-0211
[email protected]

Media:
Longview Communications
Alan Bayless
604-694-6035
[email protected]

Joel Shaffer
416-649-8006
[email protected]

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Maza Drilling is a Mexican company established in 2007 in Mazatlán, Sinaloa. Our Canadian founder, Mr. Guy de Launiere, has over 20 years of international experience managing diverse drilling operations. Maza Drilling strives to compete at the highest levels in terms of recovery, effectiveness, efficiency, and affordability at every project while keeping at the forefront of technology to meet our customer’s needs in this demanding market.